Camping World
Bringing Open Roads Home
Bringing Open Roads Home
Bringing Open Roads Home
Year
/ 25
Client
Camping World Holdings
Service
Design System
Year
/ 25
Client
Camping World Holdings
Service
Design System
Year
/ 25
Client
Camping World Holdings
Service
Design System
Camping World grew fast, but by 2024 it needed more than growth. It needed a legacy. We built a creative overhaul anchored in trust, sparked by the spirit of the campfire, and driven by bold ideas built to last.
Camping World grew fast, but by 2024 it needed more than growth. It needed a legacy. We built a creative overhaul anchored in trust, sparked by the spirit of the campfire, and driven by bold ideas built to last.
Camping World grew fast, but by 2024 it needed more than growth. It needed a legacy. We built a creative overhaul anchored in trust, sparked by the spirit of the campfire, and driven by bold ideas built to last.
© Camping World
© Camping World
© Camping World
Challenge
Rebranding Camping World meant finding the spark in real stories from the road - stories of connection, challenge, and possibility.
Solution
The new direction embraced the raw beauty of travel, with bold typography, snapshot-inspired frames, and design that invited people to explore.
The system scaled with purpose, keeping consistency across 200+ locations and 12+ platforms.
Challenge
Rebranding Camping World meant finding the spark in real stories from the road - stories of connection, challenge, and possibility.
Solution
The new direction embraced the raw beauty of travel, with bold typography, snapshot-inspired frames, and design that invited people to explore.
The system scaled with purpose, keeping consistency across 200+ locations and 12+ platforms.
Challenge
Rebranding Camping World meant finding the spark in real stories from the road - stories of connection, challenge, and possibility.
Solution
The new direction embraced the raw beauty of travel, with bold typography, snapshot-inspired frames, and design that invited people to explore.
The system scaled with purpose, keeping consistency across 200+ locations and 12+ platforms.
IHG One Rewards
IHG One Rewards
IHG One Rewards